Production company:: The Barm / Arla Foods. Shooting director:: Christian Gravesen:: Set design : Michala Steiner-Rode (2023)
]]>The storytelling wall was restored in all 7 shops, showing the farmers and projects that are the backbone of Social Foodies. The interior colours sceeme was inspired by Africas many nuances and fresh plants and conformable cushions tied the in-store cafe experience together.
On prints, I zoomed in on both the local production of the raw materials as well as the selection of services the brand provides. The “Tak” postcard meaning “thank you”, however, acknowledges the consumers for supporting the actual fundation of Social Foodies effords to help enhance the circumstances of African farmers.
Postcards
(examples)
Shop re-design
Picture 1: before
Picture 2 + 3: after
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Former co-founder of NOMA and scientist, David Zilber has promoted a new venture in the States in a 3 minute promotional film.
In coorperation with David and american producer Krista Ruane, I Art Directed the pitch, which mainly took place in city of science in the outskirts of Copenhagen.
Production company: Good Company Pictures. Art Direction: Michala Steiner-Rode (2022)
]]>Both productions came to life through collaboration of the national Danish Broadcaster, DR and production company Mastiff. “Trollehjertets hemmelighed” will air in April 2023.
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Esch 2022 REMIX”. Please click on the link below to see the official video of the event.
https://esch2022.lu/en/discover-remix-opening
]]>I’m fortunate to create the set design again, hopefully this conference will the the last one held online. I look forward to assit conveying the important matters revolving around the need for creating a cultural change in the way companies communicate digitally to the user.
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